# Rebecca Li

**Product Designer**

Product Designer who designs end-to-end products that help small businesses run and grow — from 0→1 launches to scalable systems. Currently at Jobber.



Profile: https://path.cv/rebeccali

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## Experience

### Product Designer at Jobber
*Jun 2019 – Present*

Lead end-to-end design launches and enhancements for marketing tools across mobile and web. Conduct research to develop personas and journey maps while contributing to design systems.

### Product Designer / Marketing Designer at TribalScale
*Mar 2018 – Feb 2019*

Led redesigns for company website and internal tools while executing holistic design processes. Produced diverse visual content and marketing materials across digital and print mediums.

### Product Operations Coordinator / Associate at Figure 1
*Sep 2014 – Oct 2017*

Produced performance reports and conducted experiments to optimize strategic initiatives. Led global expansion of verification program by implementing automated systems with 250+ custom APIs.

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## Skills

Figma · Sketch · Adobe Creative Suite · User Research · Prototyping · Interaction Design · Jira · Notion · API Integration

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## Projects

### Portfolio Website

Personal design portfolio website.

[View Project →](https://rebeccali.design/)

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## Education

### Certificate in UX Academy
*DesignLab*
Jan 2017 – Jan 2018

### BSc in Pharmaceutical Chemistry
*University of Toronto*
Jan 2010 – Jan 2016

### Certificate in Marketing
*University of Toronto*
Jan 2014 – Jan 2015