{"version":"v2","canonical_url":"https://path.cv/dhruv_kumar","last_updated":"2026-10-13T08:41:31.882478+00:00","profile":{"name":"Dhruv kumar","username":"dhruv_kumar","title":"UX/UI Designer | UX Analyst","summary":"UX/UI Designer and UX Analyst with 2+ years of experience designing and optimising B2B SaaS products and high-traffic marketing websites. I pair user research and behaviour analysis with clean interaction design to move real business metrics.","location":null},"work":{"current_role":"UX Analyst (UX/UI & Marketing Design)","current_company":"AblySoft Pvt. Ltd.","recent_companies":["AblySoft Pvt. Ltd.","Prime Polygon","Mohesu Enterprises"]},"skills":["User Research","User Flows","Usability Testing","Information Architecture","Wireframing","Prototyping","Conversion Rate Optimisation","A/B Testing","Figma","Google Analytics 4","HTML","CSS","JavaScript","Flutter","Firebase"],"projects":[{"title":"Yo!Gigs · FATbit · VivoCabs","description":"Reworked user flows and landing-page structure around observed drop-off points, resulting in a 33% conversion lift.","url":null},{"title":"Yo!Kart · Growcer · Yo!Yumm","description":"Information architecture and UI refresh across marketing surfaces, resulting in a 25% engagement increase.","url":null},{"title":"ND Fitness","description":"End-to-end UX and Flutter build for a fitness tracking app.","url":null},{"title":"BL Laws","description":"Simplified a dense legal website into a clear, scannable experience.","url":null}],"education":[{"degree":"B.Tech","field":"Computer Science Engineering","school":"Kurukshetra University","start":"2020-01-01","end":"2024-01-01"}],"links":{"profile":"https://path.cv/dhruv_kumar","custom_domain":null,"same_as":[]}}