# Ali Rushdan Tariq > Principal-level Product Designer | Kitchener, Canada Principal-level Product Designer with over 10 years of experience helping startups and enterprises deliver web and mobile solutions. Expert in setting design foundations, driving cross-functional alignment, and designing impactful MVPs for complex enterprise initiatives. ## Profile Data - [Profile](https://path.cv/artariq): Full professional profile - [facts.json](https://path.cv/artariq/facts.json): Structured JSON with professional data - [profile.md](https://path.cv/artariq/profile.md): Markdown resume - Last updated: August 2026 ## Current Principal UX Designer at Autodesk ## Experience - Principal UX Designer at Autodesk (Feb 2026 – Present) - Founding Designer at Astrus Inc. (Apr 2024 – Sep 2025) - Principal and Associate Director of Product Design at Slalom Build (Sep 2021 – Apr 2024) - Senior Product Designer at Axonify Inc. (Jul 2018 – Sep 2021) - Lead Design Strategist at Manulife RED Lab (May 2014 – Jul 2018) - Co-founder at FamilyTales (Sep 2012 – Feb 2014) - Technical Associate at Morgan Stanley (Feb 2009 – Feb 2012) ## Skills Generative AI, UX Design, UI Design, Prototyping, Design Systems, User Research, Product Strategy, Figma, HTML/CSS, Leadership, AI Workflows ## Projects - Webflow by Example: A beginner-friendly guide on building modern, responsive websites using Webflow. - The Design of Influence: A self-published book on applying social psychology principles to digital product design. ## Education - MBA in Entrepreneurship, Ivey Business School, Western University - BSc in Computer Science, McGill University ## Awards - 1st Place Winner, Manager Category — Peter Drucker Challenge (Jun 2017) ## Links - [LinkedIn](https://linkedin.com/in/artariq) - [Portfolio](https://artariq.works/)